"Not only are the dolls full of surprises with fun accessories and tons of personality, but the content series allows kids to further explore the sink or swim dilemmas that the girls often find themselves in, fostering a stronger connection with the characters and inspiring extended imaginative play." "We can't wait for kids to dive into the world of Mermaid High," said Chris Beardall, Spin Master's President of Toys and Chief Commercial Officer. "It's the perfect introduction to the world of Mermaid High that shows the importance of friendship to get you through the ups and downs." " Mermaid High' is a song about growing up," said Rosinkranz.
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